Metropol FM is one of the newest companies to enter the radio sector. It currently broadcasts its programming to eight cities across Germany. Metropol FM has a multilingual staff, a full-time website and an active customer service department. The station is owned by Media Union, a company with a track record of industry excellence. However, its future looks brighter when it reaches an agreement with Deutsche Telekom.
METROPOL fm is the first Turkish-speaking radio station in Germany and has a large target audience of German-Turkish people aged 18 to 49. They also have an interesting marketing strategy, including a a good sized social media presence. With a well-formed advertising campaign, it is a promising new player in the radio world. Meanwhile, the station already has a solid marketing presence in key markets, such as Berlin, Hamburg and Munich.
